Rover name to be sold ? It's official as of 22/8/06

Chat about MG-Rovers, MG-Rover ownership and anything MGs or Rovers in general.

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BlueRover
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Rover name to be sold ? It's official as of 22/8/06

Post by BlueRover »

I heard today that BMW may be selling the Rover name to Nanjing but Ford may get first refusal, any confirmation or denials ?

BMW have finally sold the name but not disclosing to whom.
Last edited by BlueRover on Wed Aug 23, 2006 12:33 am, edited 1 time in total.
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Post by mach1rob »

I thought najankingonnnggg had already purchased for 11million :?
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Post by BlueRover »

Maybe they have, maybe they haven't?

Perhaps it will be changed to Lover ?
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Re: Rover name to be sold ?

Post by dave-mg »

BlueRover wrote:I heard today that BMW may be selling the Rover name to Nanjing but Ford may get first refusal, any confirmation or denials ?
how can bmw sell the rover name???? i didnt think they owned the name as they sold rover & mg. :? :?
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Post by listie »

From what I heard BMW held onto the Rover name and the logo and in effect took comission everytime it was used, thats why the Rover badge was changed
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Post by Tritium »

From what I read in ther german financial times, BMW had /has still the rights on the brand Rover with the rights on the badge.
But Ford has the right of buying it first, cause they got that right with buying the Land-Rover mark. But now what I really wanted to say...Ninjang bought the brand MG, and or but now SAIC will buy the brand Rover, not Ninjang!

look here (sorry it´s german):
http://www.ftd.de/unternehmen/industrie/105079.html
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Post by Leo »

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Post by BlueRover »

Quote from the above article:
"But now a new chapter awaits Morris Garages. MG is going to stand for something new under its new owners, according to Nanjing boss Zhang Xin. He said: "We want Chinese consumers to know this brand as 'Modern Gentleman'. To see that this brand represents grace and style."

Don't they realise that's the reason MG-Rover didn't have a particularly good image to many people. MG needs to be the a$$ kicking, mother fu**ing, come on if you think you're hard enough brand if it's going to succeed again.
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Post by mach1rob »

But isn't "Modern Gentleman" usually a larger lout that WILL kick your head in if looked at wrong way? :P
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Post by SubCat001 »

listie wrote:From what I heard BMW held onto the Rover name and the logo and in effect took comission everytime it was used, thats why the Rover badge was changed
Yeah it was part of the deal done with Ford over Land Rover. Ford where worried that anyone who bought the Rover brand may use it to market a rival 4x4. So BMW kept the rights to the Rover name, along with triumph and thats why we dont have a Sand ROver Freeloader :D

To me this is a sad day for the MG-Rover brand. Despite the debacle of the Phoenix consortium, MG-Rover had survived with some dignity. All I can see now is Nanklangers aquiring the rights to build the Perodua Nippa and market it as the New Rover Hetro.
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Post by Punx0r »

mach1rob wrote:But isn't "Modern Gentleman" usually a larger lout that WILL kick your head in if looked at wrong way? :P
]

No, probably some "metrosexual" bloke with a £100 haircut...
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Post by Stu »

SAIC have bought the Rover name not Nanjing (who own MG).

They will be selling the stretched 75 with their own version of the MkII front end built in China using the K4 and KV6 engines.
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Post by Tritium »

In the german newspaper there was an "drawback" (?) of the addvertised deal. BMW and SAIC saying that they only discuss about selling/buying the brand but nothing is done yet.
So the Brand hasn´t been sold...yet.
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Post by BlueRover »

updated title.
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Post by MGR_Petrolhead »

It hasnt been sold yet, as it all depends on Ford's decision.

Ford themselves are in trouble with rumours of selling jaguar and Land rover as a unit - could this be intertwined with the rover brand sale?
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